
Social Media Marketing
Expanding your Business Presence Beyond the Website
LinkedIn, Facebook, Twitter, YouTube — The small business now has many more options for exposure and promotion through social media.
But how do you know which social media sites in which to focus your company’s efforts? And how can you or your team find the time to stay active and participate in social media marketing?
A Social Media Strategy
AimFire Marketing will start by helping you discover a social media plan that fits your target audience as well as your marketing and sales goals. Then we’ll help you build your social media profiles, build a content and communication strategy for each social media site, and even train you on how to manage your social media accounts in-house. If you’d prefer, we can even maintain a presence for your business on social media sites by posting on your behalf. Finally, whenever possible, we’ll help you track the results of your social media marketing efforts so that you can gauge their effectiveness.
Social Media Services:
Some of the popular social media websites we can assist you with include:
- Twitter: develop profile, add photo, custom Twitter background images, account settings, following and maintaining followers, posting news, blog posts, promotions or other information
- LinkedIn: develop profile, add photo, add network connections, join groups, request recommendations, post articles, respond to questions, search for opportunities to connect
- Facebook: Set up and customize Facebook account and Facebook fan page, posting news, comments, links, polls, photos, coupons or promotions, encourage followers
- YouTube: Develop strategy for online video; coordinate resources to develop promotional, educational or other videos, promote video through Web and other social networks
- Blog: Setup of custom blog site template (WordPress or other), add photo and profile, develop content strategy, writing and editing blog posts, promoting blog via social media profiles
Get started with social media now! Contact AimFire Marketing for a complimentary social media strategy session.
— Jim Dittoe, President, Winning Communities, Inc., a Carmel, Indiana community coach for cities, towns & counties
