Marketing & Advertising
From the Strategy to the Creative
Successful marketing starts with a strategy. That’s why AimFire Marketing works with you from the start to formalize a plan for your marketing and advertising activities. By finding out more about your business, industry, competitors and target customers, we can help you uncover the best marketing, public relations and advertising tactics for your budget.
Marketing Plan Development:
The marketing plan serves as a guide to all of your promotional activities throughout the year. During the creation of your customized marketing plan, we’ll conduct extensive research to:
- Reveal your biggest competitors
- Analyze your strengths and weaknesses
- Uncover your opportunities and threats
- Outline your company’s core offering
- Determine potential association and company partnerships
- Identify advertising and marketing opportunities
- Recommend specific Web, PR, marketing and social media tactics
- And more
We will also review the marketing plan with you and help you stay on track so that you acheive the action items outlined in your marketing plan.
Marketing and Advertising Execution:
Once you have a marketing plan in place and an idea for how to allocate your marketing resources, it’s time to act on that plan. But the reality is that many businesses lack the full manpower to execute their marketing strategy successfully. AimFire Marketing can act as an outsourced marketing partner to manage all of your marketing activities, or simply supplement your existing marketing team in a particular area of need.
Marketing & Advertising Tactics:
Some of the areas in which AimFire Marketing specializes in helping our clients include:
- Advertising Copywriting
- Web Copywriting
- eMail Marketing
- Blogging
- Social Media Management
Start your strategy for marketing success. Contact AimFire Marketing for marketing strategy call, free of charge.
“I have a community development and strategic planning business that Susan immediately understood. She has excellent insight into our needs and is extremely conscientious in her professionalism. She understands complex issues and offers good advice and counsel. She cares about her clients and adds value to our process. I believe Susan to be a great asset in helping communities define themselves and their needs and then taking action.”
— Jim Dittoe, President, Winning Communities, Inc., a Carmel, Indiana community coach for cities, towns & counties
“Susan is a dedicated Marketing Professional who I found to be wise beyond her years. She is innovative and brings fresh new ideas to any project. I strongly recommend her and would welcome the opportunity to work with Susan again. She is intelligent, organized, and very customer-focused. She is also has a results-driven personality which is a true asset in her position. With Susan, it’s not so much about the process of marketing as it is measurable results which is by far the ultimate goal.”
— Donna Coleman, Former VP of Sales & Marketing, Sword Microsystems, a software development company
