Taking
a Vacation from your Marketing?
By Susan Young, President, AimFire Marketing
Just because the thermometer registers 90 degrees and the kids are out of school (and you'd rather be on a beach or by the pool) is no excuse to let your marketing focus slide like a 9-year-old down a Slip-n-Slide.
If you have consistent marketing efforts throughout the year, including during the summer months, you'll probably discover that there are still prospects out there in need of your product or service and ready to hear your message.
So get off that beach chair (no need to put down that fruity drink) and dust off your marketing hat, and I promise you'll be ready for all of the new business that follows.
Susan Young is
president of AimFire Marketing, an Indianapolis, Indiana marketing,
public relations and website development firm that works with
growing companies to implement effective marketing
communications programs. You
can contact Susan and learn more about Aim Fire Marketing by
visiting www.aimfiremarketing.com.
Copyright
- Aim Fire Marketing. You can reprint this marketing tip on your
website or newsletter by including this and the above paragraph.
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